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Buyer loyalty in business markets : can the firm and salesperson get what they truly desire?
Wang, Guocai; Wang, Xiaoyan; Long, Yu; Wee, Chow Hou; … - In: Journal of business-to-business marketing 22 (2015) 3, pp. 197-210
Persistent link: https://www.econbiz.de/10011413358
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Impact of value co-creation on logistics customers' loyalty
Thiruvattal, Eappen - In: Journal of global operations and strategic sourcing 10 (2017) 3, pp. 334-361
Persistent link: https://www.econbiz.de/10011806169
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The moderating roles of risk and efficiency on the relationship between logistics performance and customer loyalty in e-commerce
Ramanathan, Ramakrishnan - In: Transportation research / E : an international journal 46 (2010) 6, pp. 950-962
Persistent link: https://www.econbiz.de/10009268984
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The effect of e-commerce livestreaming services on customer loyalty : a test of the chain mediation model
Ye, XinMei; Hira Batool; Huang, Shi-Zheng - In: Journal of innovation and entrepreneurship : JIE 12 (2023), pp. 1-21
-commerce livestreaming model, as a new marketing model, has been rapidly developed. Based on the SOR model, this paper clarifies the …
Persistent link: https://www.econbiz.de/10014496952
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Konsumentenvertrauen : Konzepte und Anwendungen für ein nachhaltiges Kundenbindungsmanagement
Bauer, Hans H. (ed.) - 2006
Persistent link: https://www.econbiz.de/10003284144
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Kundenbindung : Geschäftsbeziehungen im Business-to-Business Marketing
Masche, Ilona - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003406450
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Let's get acquainted : an empirical study on takaful customer-service provider relationships from Saudi Arabian perspectives
Osman, Ismah; Rehman, Mohsin Abdur; Sajid Mohy ul din; … - In: Journal of Islamic marketing 13 (2022) 11, pp. 2209-2231
Persistent link: https://www.econbiz.de/10013536297
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Relationship marketing
Godson, Mark - 2009 - 1. publ.
Persistent link: https://www.econbiz.de/10003770381
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E-business innovation and process management
Lee, In (contributor) - 2007
"This book provides researchers and practitioners with valuable information on advances and developments in emerging e-business models and technologies; it covers a variety of topics, such as e-business models, e-business strategies, online consumer behavior, e-business process modeling and...
Persistent link: https://www.econbiz.de/10003375187
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Strategien und Trends im Handelsmanagement : disziplinenübergreifende Herausforderungen und Lösungsansätze ; Festschrift für Professor Dr. Dr. h.c. Erich Greipl
Bauer, Hans H. (ed.); Greipl, Erich (honouree) - 2004
Persistent link: https://www.econbiz.de/10002084359