"This book compiles innovative research from international professionals discussing the opportunities and challenges of the new era of online business and outlining updated discourse for business analytics techniques, strategies for data storage, and encryption in emerging markets"--

""This book provides current research on topics relevant to consumer behavior, consumer psychology, consumer value, customer satisfaction, and loyalty. It also examines how to best utilize this research on consumer behavior and psychology in the digital economy"--Provided by publisher"--

What motivates young technology-literate consumers in densely population areas? / Narasimha Vajjhala, American University of Nigeria, Nigeria, Kenneth Strang, Walden University, United States -- The new horizon of PR : community management, zeynep genel, okan university, Turkey -- Understanding...

Understanding shopping behaviors with category and brand-level market basket analysis / Inanç Kabasakal, Ege University, Turkey -- Examination of effects of competitive strategies on the e-commerce companies in terms of achieving sustainable competitive advantage / Zafer Adiguzel, Istanbul...

"This book provides an depth concepts of VM and live migration benefits and techniques and discusses its related research challenges in data center in cloud computing environments. It is a powerful and handy tool for administrators to maintain SLAs while performing optimization tasks and...