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~person:"Krishna, Aradhna"
~subject:"Product labelling"
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THE SElKATSUSHA AND THE FIGHT...
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Krishna, Aradhna
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Sensory marketing : research on the sensuality of products
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Do size labels have a common meaning among consumers?
Aydinoglu, Nilufer Z.
;
Krishna, Aradhna
;
Wansink, Brian
- In:
Sensory marketing : research on the sensuality of products
,
(pp. 343-357)
.
2010
Persistent link: https://www.econbiz.de/10003933308
Saved in:
2
Guiltless gluttony : the asymmetric effect of size labels on size perceptions and consumption
Aydinoğlu, Nİlüfer Z.
;
Krishna, Aradhna
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
6
,
pp. 1095-1112
Persistent link: https://www.econbiz.de/10009006645
Saved in:
3
Guiltless gluttony : the asymmetric effect of size labels on size perceptions and consumption
Aydinoğlu, Nilüfer Z.
;
Krishna, Aradhna
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
),
pp. 2-19
Persistent link: https://www.econbiz.de/10009777171
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