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The undergraduate marketing research course : two decades of change
Bridges, Eileen - In: Journal of marketing education : JME 43 (2021) 3, pp. 285-297
Persistent link: https://www.econbiz.de/10012662592
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Student interest in client-sponsored projects : the quest for engagement in marketing research courses
Yuksel, Mujde; Smith, Andrew N.; Smith, Robert S.; … - In: Journal of marketing education : JME 43 (2021) 3, pp. 354-370
Persistent link: https://www.econbiz.de/10012662598
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Teaching the online marketing research course for MBA students
Peterson, Mark - In: Journal of marketing education : JME 43 (2021) 3, pp. 371-385
Persistent link: https://www.econbiz.de/10012662600
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Students' perceptions and experiences of social media in higher education
Neier, Stacy; Zayer, Linda Tuncay - In: Journal of marketing education : JME 37 (2015) 3, pp. 133-143
Persistent link: https://www.econbiz.de/10011410641
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Beyond the Tweet : using twitter to enhance engagement, learning, and success among first-year students
West, Bettina; Moore, Hélène; Barry, Ben - In: Journal of marketing education : JME 37 (2015) 3, pp. 160-170
Persistent link: https://www.econbiz.de/10011410650
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Engaging students with social media
Bal, Anjali S.; Grewal, Dhruv; Mills, Adam; Ottley, Gary - In: Journal of marketing education : JME 37 (2015) 3, pp. 190-203
Persistent link: https://www.econbiz.de/10011410672
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Student evaluation of teaching : an investigation of nonresponse bias in an online context
Reisenwitz, Timothy H. - In: Journal of marketing education : JME 38 (2016) 1, pp. 7-17
Persistent link: https://www.econbiz.de/10011460087
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Cohesion in online student teams versus traditional teams
Hansen, David E. - In: Journal of marketing education : JME 38 (2016) 1, pp. 37-46
Persistent link: https://www.econbiz.de/10011460090
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Learning from simulation design to develop better experiential learning intitiatives : an integrative approach
Canhoto, Ana Isabel Domingos; Murphy, Jamie - In: Journal of marketing education : JME 38 (2016) 2, pp. 98-106
Persistent link: https://www.econbiz.de/10011537310
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The effects of survey timing on student evaluation of teaching measures obtained using online surveys
Estelami, Hooman - In: Journal of marketing education : JME 37 (2015) 1, pp. 54-64
Persistent link: https://www.econbiz.de/10010514532