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  • Search: subject_exact:"Vertriebsweg"
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Year of publication
Subject
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Vertriebsweg 3,759 Distribution channel 3,723 USA 1,051 United States 1,043 Theorie 941 Theory 935 Einzelhandel 592 Retail trade 584 Konsumentenverhalten 524 Consumer behaviour 523 E-commerce 476 Online-Handel 476 Deutschland 432 Lieferkette 422 Supply chain 422 Germany 409 E-Business 362 E-business 359 Marketingmanagement 342 Beziehungsmarketing 339 Relationship marketing 339 Marketing management 332 Lieferantenmanagement 324 Supplier relationship management 324 Game theory 299 Spieltheorie 292 Pricing strategy 235 Preismanagement 234 Absatzweg 206 Internet 150 Marketing 148 Vertrieb 107 Online-Marketing 98 Competition 97 Internet marketing 96 Multichannel strategy 95 Physical distribution 95 Multikanalvertrieb 94 Wettbewerb 90 Logistik 87
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Online availability
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Undetermined 821 Free 445
Type of publication
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Article 2,559 Book / Working Paper 1,324 Journal 17
Type of publication (narrower categories)
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Article in journal 2,009 Aufsatz in Zeitschrift 2,009 Aufsatz im Buch 525 Book section 525 Graue Literatur 389 Non-commercial literature 389 Hochschulschrift 317 Thesis 274 Working Paper 253 Arbeitspapier 236 Bibliografie enthalten 91 Bibliography included 91 Collection of articles of several authors 85 Sammelwerk 85 Case study 72 Fallstudie 72 Amtsdruckschrift 33 Government document 33 Aufsatzsammlung 30 Dissertation u.a. Prüfungsschriften 28 Reprint 24 Konferenzschrift 23 Lehrbuch 22 Conference paper 20 Conference proceedings 20 Konferenzbeitrag 20 Textbook 20 Handbook 15 Handbuch 15 Ratgeber 12 Collection of articles written by one author 11 Sammlung 11 Guidebook 10 Commentary 8 Kommentar 8 Statistics 7 Statistik 7 Systematic review 5 Übersichtsarbeit 5 Article 4
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Language
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English 2,891 German 911 French 51 Undetermined 35 Hungarian 7 Italian 6 Japanese 6 Dutch 5 Spanish 3 Norwegian 2 Swedish 2 Croatian 1 Polish 1 Portuguese 1 Serbian 1 Turkish 1
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Author
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Yan, Ruiliang 23 Schögel, Marcus 22 Neslin, Scott A. 19 Anderson, Erin 16 Ahlert, Dieter 15 Coughlan, Anne T. 15 Zaccour, Georges 15 Schramm-Klein, Hanna 14 Stern, Louis W. 14 Verhoef, Peter C. 14 Chen, Jing 12 Rosenbloom, Bert 12 Heinemann, Gerrit 11 Pei, Zhi 11 Tomczak, Torsten 11 Cebollada, Javier 10 Hudetz, Kai 10 Jerath, Kinshuk 10 Liu, Yunchuan 10 Cheng, T. C. E. 9 Karray, Salma 9 Li, Guo 9 Liang, Liang 9 Pepels, Werner 9 Schröder, Hendrik 9 Taboubi, Sihem 9 Zentes, Joachim 9 Albers, Sönke 8 Brown, James R. 8 Cai, Gangshu 8 Chen, Ying-Ju 8 Choi, Tsan-Ming 8 Dong, Maggie Chuoyan 8 Gabrielsen, Tommy Staahl 8 He, Yong 8 Ingene, Charles A. 8 Kim, Stephen K. 8 Krafft, Manfred 8 Matsui, Kenji 8 Xiao, Tiaojun 8
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Institution
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National Bureau of Economic Research 10 Springer Fachmedien Wiesbaden 7 Erasmus Research Institute of Management 5 Japan / Tōkeikyoku 4 Europäische Kommission 3 Basler Bankentag <6, 1998, Basel> 2 Basler Bankenvereinigung 2 Bureau of Economic and Business Research <Champaign, Ill.> 2 Ekonomiska forskningsinstitutet <Stockholm> 2 Eric Cuvillier <Firma> 2 Hoofbedrijfschap Detailhandel 2 International Trade Centre 2 Rostocker Bankenkolloquium <2002, Rostock> 2 Universität <Rostock> / Lehrstuhl für Allgemeine Betriebswirtschaftslehre, Bankbetriebslehre und Finanzwirtschaft 2 Universität Mannheim 2 Australia Japan Research Centre 1 Belgien / Bureau du Plan 1 Books on Demand GmbH <Norderstedt> 1 Burkina Faso / Office National du Commerce Extérieur 1 CAMPUS 02 - Fachhochschule der Wirtschaft / FH-Bachelorstudiengang Marketing & Sales 1 Center for Economic Research <Tilburg> 1 Centre Français du Commerce Extérieur <Paris> / Direction des Produits Agro-Alimentaires 1 Christian-Albrechts-Universität zu Kiel 1 Cornell University / Department of Agricultural Economics 1 Dachverband Wissenschaftlicher Gesellschaften der Agrar-, Forst-, Ernährungs-, Veterinär- und Umweltforschung 1 Dallas World Trade Center 1 Deloitte Touche Tohmatsu <New York, NY> 1 Deutsche Gesellschaft für Logistik 1 Deutscher Genossenschafts- und Raiffeisenverband 1 Deutscher Industrie- und Handelstag 1 Ernst & Young GmbH, Wirtschaftsprüfungsgesellschaft <Stuttgart> 1 European Association of Agricultural Economists 1 Europäische Kommission / Generaldirektion Unternehmenspolitik, Handel, Tourismus und Sozialwirtschaft 1 Europäische Kommission / Technical Dissemination Project 1 F.A.Z.-Institut für Management-, Markt- und Medieninformationen 1 Fachkommission Bankenrevision 1 Fachtagung Business Geographics <2000, Salzburg> 1 Foerder Institute for Economic Research <Tēl-Āvîv> 1 Frankreich / Direction des Statistiques d'Entreprises 1 Frankreich / Section de l'Agriculture, de la Pêche et de l'Alimentation 1
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Published in...
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European journal of operational research : EJOR 92 Journal of retailing and consumer services 83 International journal of production economics 72 Journal of retailing 51 Management science : journal of the Institute for Operations Research and the Management Sciences 51 Journal of marketing channels : ... distribution systems, strategy, and management 48 Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences 48 Journal of business research : JBR 47 Industrial marketing management : the international journal for industrial and high-tech firms 42 International journal of production research 41 Transportation research / E : an international journal 32 Handbuch Multi-Channel-Marketing 29 Omega : the international journal of management science 28 The international review of retail, distribution and consumer research 26 Journal of marketing research : JMR 24 Journal of the Academy of Marketing Science 22 Production and operations management : an international journal of the Production and Operations Management Society 22 International journal of retail & distribution management 21 Journal of marketing 19 Marketing letters : a journal of research in marketing 19 Europäische Hochschulschriften / 5 18 Gabler Edition Wissenschaft 17 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 16 Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation 16 American journal of agricultural economics 14 Manufacturing & service operations management : M & SOM 13 International journal of logistics systems and management 12 The journal of business & industrial marketing 12 ERIM report series research in management 11 Die Bank : Zeitschrift für Bankpolitik und Praxis 10 Information systems research : ISR 10 Multichannel-Management 10 NBER working paper series 10 European journal of industrial engineering : EJIE 9 Harvard-Business-Manager : das Wissen der Besten 9 International journal of electronic commerce : IJEC 9 Quantitative marketing and economics : QME 9 Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen 9 Archives & documents / Institut National de la Statistique et des Etudes Economiques 8 Decision sciences : DS 8
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Source
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ECONIS (ZBW) 3,777 USB Cologne (EcoSocSci) 90 EconStor 22 RePEc 7 OLC EcoSci 3 BASE 1
Showing 1 - 50 of 3,900
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Value creation through omnichannel practices for multi-actor customers : an evolutionary view
Climent, Ricardo Costa; Haftor, Darek M.; Chowdhury, … - In: Journal of enterprising communities : people and places … 16 (2022) 1, pp. 93-118
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Competing sales channels with captive consumers
Ronayne, David; Taylor, Greg - In: The economic journal : the journal of the Royal … 132 (2022) 642, pp. 741-766
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Omnichannel fulfillment strategies and sales credit allocation
Ghodsi, Mahsa Mahboob; Zaccour, Georges - 2022
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Estonian marketers' attitude towards podcasts as an innovative marketing channel
Resilient, Kaja; Kurtis, Mare; Ohlau, Aili - In: Marketing i menedžment innovacij : m&mi (2022) 1, pp. 202-218
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Government Spending Multipliers with the Real Cost Channel
Nie, He - 2021
I introduce the real cost channel in the benchmark New Keynesian model to study government spending multipliers. Even though this new model shows previous evidence that the output gap multiplier in normal times can be overestimated by ignoring the cost channel, I provide a simple Markov chain...
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Digital Goods Reselling : Implications on Cannibalization and Price Discrimination
Chen, Hongqiao; Chen, Ying-Ju; Li, Yang; Zhang, … - 2021
Resale of used products may shrink the new-product market and create the cannibalization problem. This problem is exacerbated in the digital goods market because copies of digital goods can be perfect substitutes of the original. Many digital goods/service producers take advantage of technology...
Persistent link: https://ebtypo.dmz1.zbw/10013223774
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New Product Design Under Channel Acceptance : Brick-and-Mortar, Online Exclusive, or Brick-and-Click
Luo, Lan; Sun, Jiong - 2021
Many product markets today are characterized by the existence of a retailer (e.g., Home Depot, Toys R Us) that serves as gatekeeper of new product introductions. Recently, virtually all such retailers have established online stores to expand their shelf spaces as well as their customer bases. In...
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Do Mobile Applications Bring Longer Tail? An Empirical Study of Sales Concentration in Online Channels
Doosti, Shahryar; Wang, Youwei; Tan, Yong - 2021
With the emergence of online channels, more niche products are sold compared to traditional channels, and it has resulted in more product variety. This “Long Tail” effect has distributed the sales among more products, reducing the importance of the mainstream top-selling items. Using a rich...
Persistent link: https://ebtypo.dmz1.zbw/10013213887
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A Comparison Between Manufacturer’s Suggested Retail Price and Minimum Advertised Price in a Distribution Channel and the Effect of Competition
Sacco, Armando; Giovanni, Pietro De - 2021
This paper investigates two coordination mechanisms in a simple distribution channel: 1) the manufacturer's suggested retail price (MSRP) and 2) the minimum advertised price (MAP). With a MSRP, the retailer can engage in a price discount policy to maintain control of the selling price. With a...
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New Retail : Implications for Channel Choices under Competition
Tang, Ping; Chen, Jianqing; Raghunathan, Srinivasan - 2021
The Internet and online retailing has disrupted traditional brick-and-mortar retailing immensely. In recent years, a hybrid omnichannel structure referred to as “New Retail” that promises to take advantage of the positive aspects of online and physical channels has emerged within the...
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The Implications of Strategic Inventory for Short-Term vs. Long-Term Supply Contracts in Non-Exclusive Reselling Environments
Roy, Abhishek; Gilbert, Stephen; Lai, Guoming - 2021
Problem Definition: Although it is well known that a reseller’s ability to hold strategic inventory under a short-term supply contract can potentially benefit both the reseller and a supplier, existing research on strate- gic inventory focuses almost exclusively on exclusive reselling...
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Delegation in Multiproduct Downstream Firms with Heterogeneous Channels
Choi, Kangsik - 2021
Incorporating the extension of exclusive dealing into Cournot competition, we analyze the multiproduct downstream firms' choice of organizational form between U-form and M-form. With managerial delegation in downstream firms, we find that choosing U-form for the downstream firms is a dominant...
Persistent link: https://ebtypo.dmz1.zbw/10013243596
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Adoption of Social Media As Distribution Channels in Tourism Marketing : A Qualitative Analysis of Consumers’ Experiences
Christou, Evangelos; Chatzigeorgiou, Chryssoula - 2021
Purpose: The study reported in this paper explores consumers’ experiences with technology-assisted social media service encounters by investigating the applicability of Mick and Fournier’s paradoxes of technology adoption to the social media as distribution channel in tourism scenario. This...
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The Effect of Posted Prices on Auction Prices : An Empirical Investigation of a Multi-channel B2B Market
Truong, May; Gupta, Alok; Ketter, Wolfgang; van Heck, E. - 2021
Multi-channel sales strategies have become common due to the usage of advanced information technologies. Yet, how one trading mechanism can influence the outcome of another, especially in the B2B market, is largely underexplored. This paper investigates the effect of price and quantity...
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Manufacturer-Retailer Relationships and the Distribution of New Products
Luo, Bowen - 2021
Manufacturer-retailer relationships are often cited as an important determinant in product distribution. By coordinating the channel and aligning incentives, relationships can significantly affect both manufacturers’ and retailers’ profits and contribute to market concentration. However,...
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Traffic channeling under uncertain conversion rates on e-commerce platforms
Yu, Peiwen; Zhang, Zhoupeng; Li, Qing - 2021
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Evaluating the effects of life satisfaction on impulse buying behavior in terms of online buying
Ata, Serhat; Sezer, Abdulaziz - In: Marketing i menedžment innovacij : m&mi (2021) 1, pp. 38-55
Persistent link: https://ebtypo.dmz1.zbw/10013093220
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Investigating the situated culture of multi-channel customer management : a case study in Egypt
Ali, Maged; Tarhini, Ali; Brooks, Laurence; Kamal, … - In: Journal of global information management 29 (2021) 3, pp. 46-74
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When offline stores reduce online returns
Hirche, Christian F.; Bijmolt, Tammo H. A.; Gijsenberg, … - 2021
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Multichannel search patterns and webrooming behaviours in the service industries : the case of motor insurance
Hu, Tun-I; Tracogna, Andrea - In: Italian journal of marketing : ITJM 2021 (2021) 1/2, pp. 57-81
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Getting the most from e-commerce in the context of omnichannel strategies
Belvedere, Valeria; Martinelli, Elisa Martina; … - In: Italian journal of marketing : ITJM 2021 (2021) 4, pp. 331-349
Persistent link: https://ebtypo.dmz1.zbw/10012662341
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Competitive dynamics between traditional and online retailing under customer showrooming behaviour and strategies to counter showrooming
Mitra, Subrata - 2021
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Does a sector borrowing channel exist in Uganda?
Sande, Deo - 2021
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Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan - 2021
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Consumer preferences for omnichannel customer service in the consumer electronics industry
Domanski, Roman; Hadas, Lukasz; Wojciechowski, Hubert - In: European research studies 24 (2021) 5, pp. 552-561
Persistent link: https://ebtypo.dmz1.zbw/10012807114
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Spatial shopping behavior in a multi-channel environment : a discrete choice model approach
Wieland, Thomas - In: Region : the journal of ERSA 8 (2021) 2, pp. 1-27
Spatial impacts of online shopping are discussed frequently in retail geography. Here, online shopping is mostly regarded as a central driver of competition for physical retailing and its locations, such as town centers or malls. Due to its high popularity, cross-channel shopping is sometimes...
Persistent link: https://ebtypo.dmz1.zbw/10012807574
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Online dating apps as a marketing channel : a generational approach
Rita, Paulo; Ramos, Ricardo Filipe; Moro, Sérgio; … - In: European journal of management and business economics : … 30 (2021) 1, pp. 1-17
Purpose - This study aims to understand if an online dating app is considered an acceptable channel to conduct advertising activities and understand the differences between Generations X, Y and Z for such acceptance. Design/methodology/approach - A total of 411 Tinder users' reactions were...
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Performance in B2B sales : an explanation of how channel management and communication influence a firm's performance
Maier, Günther - In: Naše gospodarstvo : NG 67 (2021) 3, pp. 38-48
Communication between seller and buyer is done through multiple channels. There are multiple ways to use technical media and channel selection to create more information, but does this lead to a better performance of a firm? Research on the impact of different marketing channels in the industry...
Persistent link: https://ebtypo.dmz1.zbw/10012664721
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Navigating the last mile : the demand effects of click-and-collect order fulfillment
Gielens, Katrijn; Gijsbrechts, Els; Geyskens, Inge - In: Journal of marketing 85 (2021) 4, pp. 158-178
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Competition between physical and electronic content retailers
Kittaka, Yuta; Matsushima, Noriaki; Saruta, Fuyuki - 2021
We investigate a model in which a monopoly supplier distributes two types of its product through a traditional retailer with a wholesale price contract and an online retailer with an agency contract. Because such an agency contract eliminates the double marginalization problem, the online...
Persistent link: https://ebtypo.dmz1.zbw/10012488923
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On the influence of collection cost on reverse channel configuration
Gönsch, Jochen; Dörmann, Nora - In: Journal of business economics : JBE 91 (2021) 2, pp. 179-213
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Transformation of distribution logistics management in the digitalization of the economy
Parfenov, Alexander; Shamina, Lubov; Niu, Jiahui; … - In: Journal of open innovation : technology, market, and … 7 (2021) 1/58, pp. 1-13
A problem predicted by experts with the onset of the COVID-19 pandemic is that many markets, in particular, the restaurant market, the tourism market, and the entertainment market, will face long-term stagnation in the near future due to outflow of financial resources. On the other hand, even...
Persistent link: https://ebtypo.dmz1.zbw/10012429197
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Towards profitable growth in e-grocery retailing : the role of store and household density
Paul, Joydeep; Agatz, Niels; Fransoo, Jan C. - 2021
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Development of decision approval rules in multichannel decision-making systems
Mulesa, Oksana; Bilak, Yurii; Kykyna, Yevhenii; Ferens, … - In: Technology audit and production reserves 6 (2021) 2/62, pp. 6-9
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Are E-Books a Different Channel? Multichannel Management of Digital Products
Li, Hui - 2021
Digital products are differentiated from online and offline physical products in important ways. This paper studies the influence of digital products on existing channels and the optimal multichannel management strategy in the context of the book industry. Using individual-level online...
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Fly with the Wings of Live-stream Selling – Channel Strategies with/out Consumer Switching
Pan, Ran; Feng, Juan; Zhao, Zhenling - 2021
Live-stream selling is becoming increasingly popular in e-commerce platforms, where streamers sell the product through real-time social interactions while consumers make purchases during the live-stream time. Adopting a live-stream channel has profound impacts on the traditional post-price...
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The Macroeconomic Impact of Infrastructure Investment : A Review of Channels
Ercolani, Valerio - 2021
This paper provides a critical review of the literature on the macroeconomic effects of public infrastructure investment associated with the main underlying transmission channels. Typically, this type of stimulus fosters economic activity in the medium-to-long run because the public capital...
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Investment Incentives in Multi-Product Distribution Channels
Johnson, Nicole Bastian; Kopel, Michael; Lankisch, Clemens - 2021
Distribution channels in which a common retailer undertakes long-term investments and coordinates the sale of competing products are prevalent in many industries. We study how the allocation of bargaining power among the retailer and the suppliers affects investment incentives, market shares,...
Persistent link: https://ebtypo.dmz1.zbw/10013228382
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Consumer Rebates from E-Commerce Platforms and Multi-Channel Management of Third-Party Sellers
Monden, Aika; Zennyo, Yusuke - 2021
This paper presents an examination of how the offering rebates to consumers from an e-commerce platform affects both pricing and multi-channel management of a third-party seller who distributes goods through the platform's online marketplace in addition to an independent offline retailer. The...
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Distributional Effects of Adopting a National Retail Sales Tax
Feenberg, Daniel R.; Mitrusi, Andrew; Poterba, James M. - 2021
This paper describes a new household-level data file based on merged information from the IRS Individual Tax File, the Current Population Survey, the National Medical Expenditure Survey, and the Consumer Expenditure Survey. This new file includes descriptive data on household income as well as...
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Search Channels of Workers and Firms Over the Business Cycle
Alaverdyan, Sevak - 2021
On the one hand, in expansions it is relatively easier for workers to find jobs, so they rely less strongly on their social networks, which means that hiring through referrals should be less frequent in expansions. On the other hand, firms have difficulties to fill their open positions in...
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Offline-Channel Planning in Smart Omnichannel Retailing
Chen, Jian; Liang, Yong; Shen, Hao; Shen, Zuo-Jun Max; … - 2021
Problem definition: Observing the retail industry inevitably evolving into omnichannel, we study an offline-channel planning problem that helps an omnichannel retailer make store location and location-dependent assortment decisions in its offline channel to maximize profit across both online and...
Persistent link: https://ebtypo.dmz1.zbw/10013241207
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When a TV Channel Reinvents Itself Online : Post-broadcast Consumption and Content Change at BBC Three
Thurman, Neil - 2021
In February 2016, BBC Three became the first television channel in the world to close its linear broadcasting operation and instead prioritise offering its programming on-demand, via the internet. Two Danish channels – both also youth-focused – followed in January 2020 for the same reason:...
Persistent link: https://ebtypo.dmz1.zbw/10013237687
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Evaluating the Impact of the Acquisition Channel on Customer-Firm Relationship
HAN, SANG-PIL; Ahn, Jae-Hyeon - 2021
Service marketers have access to many forms of acquisition channels. Therefore, understanding which channel is the most effective at attracting loyal customers is of growing importance. However, evaluation of a customer acquisition channel is not always straightforward. Ideally, the true...
Persistent link: https://ebtypo.dmz1.zbw/10013239474
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Lightning Network Economics : Channels
Guasoni, Paolo; Huberman, Gur; Shikhelman, Clara - 2021
Compared with existing payment systems, Bitcoin’s throughput is low. Designed to address Bitcoin’s scalability challenge, the Lightning Network (LN) is a protocol allowing two parties to secure bitcoin payments and escrow holdings between them. In a lightning channel, each party commits...
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Effectiveness of Distribution Channel in a Co-operative Dairy Plant : A Marketing Perspective
Coumaran, Magesh Kumar; G, Agalya - 2021
The present study investigates the effectiveness of distribution channels in the marketing perspective of a co-operative dairy plant. The study was conducted to improve the effectiveness of the distribution channel by identifying the pitfalls in the present system. The descriptive type of...
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Numbers of Bricks and Clicks : Price Competition Between Online and Offline Stores
Ford, Weixing; Li, Yixiu; Zheng, Jie - 2021
The development of internet technology has reshaped the market structure for many products. We study the price competition problem between online stores and offline stores, by allowing consumers' preferences to be more favorable towards online shopping. We consider 3 scenarios: (1) market with...
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The Determinants of the Divide in the Regional Spread in the Use of Online Channels for Consumer Retail Purchases
Lola, Inna; Bakeev, Murat; Manukov, Anton - 2021
The paper discusses interregional differentiation in the distribution of electronic purchases among the population in Russia. The aim of the work is to find out what factors are primarily responsible for interregional gaps in the level of online channel use in consumer retail purchases. The...
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Unlocking the Link between Relationship Duration and Product De-listing in Retail Channels : The Role of Market Orientation and Brand Diffusion
Golgeci, Ismail; Malagueño, Ricardo; Fearne, Andrew - 2021
The literature on retailers’ range rationalization is limited and focuses primarily on the consequences thereof from a consumer perspective. Drawing on the extant research on buyer-supplier relationships, brand management, and market orientation (MO) in business-to-business (B2B) markets, our...
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Reselling or Agency Selling? Consumer Valuation, Quality Design, and Manufacturers' Competition
Hsiao, Lu; Ma, Xin; Chen, Ying-Ju - 2021
The retail e-commerce yields lucrative revenue in many industries. In this work, we provide a strategic perspective by investigating how consumer valuation, product quality, and manufacturers’ competition influence the choice of selling agreement using stylized models. The utility and...
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