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Tracks: - Social Sciences and Humanities, - Business and Economics, - Teaching and Education, and - Science and Technology. The accepted submissions will be clustered around their common topics and areas of interest. As is typical of multidisciplinary conferences, the final program - released...
Persistent link: https://www.econbiz.de/10010224606
This 2-day international conference will gather in Paris academic researchers involved in the field of the economics of Information & Communication Technologies. Theoretical, empirical as well as policy-oriented articles will be presented. Topics: Telecommunications; Internet and Software...
Persistent link: https://www.econbiz.de/10010208359
The workshop warmly welcomes researchers from various disciplines and backgrounds to discuss employee dishonesty, issues and further implications in the workplace. Research from Economics, Psychology, Marketing or Business is welcome.
Persistent link: https://www.econbiz.de/10009686356
In recent years, major changes have taken place in the retail banking sector. The customer relationship has once more come to the forefront in terms of priorities. Issues such as customer retention, customer loyalty and communication are more important than ever for building future success. This...
Persistent link: https://www.econbiz.de/10009522139
In many countries, innovation in customer relationship management and customer experience has been given a higher priority than previously. There is a consensus within the industry that strong customer intelligence and an effective customer relationship management strategy can help financial...
Persistent link: https://www.econbiz.de/10009522138
The main topics that will be discussed include: Digital financial services - Marketing: greater intimacy with remote customers • Intimacy. What intimacy means for online and mobile customers. Customer centricity in a virtual world. • Digital communication. Customer experience in digital...
Persistent link: https://www.econbiz.de/10009522127
This workshop is bringing together scholars from different disciplines such as economics, history, art and literary theory, science and technology studies – this list is not exclusive – to discuss, from an historical vantage point, the place of economics in our culture. Below are some...
Persistent link: https://www.econbiz.de/10009347399
This year, therefore, the conference will focus on four key themes - New approaches to customer retention: an exploration of the effectiveness of the latest loyalty schemes; - New approaches to customer communication: engaging customers in real dialogue, using social networking sites and other...
Persistent link: https://www.econbiz.de/10009249124
The Efma Congress is dedicated to multichannel management. This year’s Congress will have two special sessions: - New banks and banking models This session will include case studies presented by senior executives of new European banks, such as Metrobank, Zuno Bank and Alior Bank. We will also...
Persistent link: https://www.econbiz.de/10009249121
Conference Theme – The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World
Persistent link: https://www.econbiz.de/10008688388
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