The conference theme of 2019 is: “Tackling the underlying neural and psychological mechanisms of human economic decision making” Topics preferably combine problems in economics, psychology, and/or neuroscience, and include (but are not restricted to): - Linking choice data and decision...

Business Systems Laboratory (BS-Lab) is a nonprofit professional and academic association aiming to promote research and teaching about social and business systems. The objective of the International Workshop is to find cutting edge solutions, methodologies and approaches to foster the research,...

The current worldwide business environment is leading marketing scholars and practitioners to reconsider a number of historical and current views of the marketplace and how it functions. Further, determining new marketing theories and practical methods whose effectiveness can be truly measured...

The conference will discuss various strategic and practical issues, including: - Customer-driven channel management: Developing the right multi-channel strategy for the next decade. The future roles of the branch and the customer relationship model. Building micro-capabilities within each...

The aim of this workshop is to provide a forum for researchers interested in all aspects of interpretive consumer research to discuss the ongoing cross-paradigm movements, analyse current developments and review the possibilities for integration and differentiation of theoretical assumptions and...

There will be five main forums for the presenting and discussing research and scholarly thought. - Special Topic Sessions provide opportunities for focused attention on cutting-edge and important topics. Successful sessions offer a coherent perspective on emerging substantive, theoretical, or...

As markets converge, the marketing problem expands. The global marketplace exposes managers and researchers alike to problems of extraordinary complexity while simultaneously providing opportunities for profitability and growth. With the global marketplace, marketers are increasingly asked to...