A comparison of formative versus reflective approaches for the measurement of electronic service quality
Marios Theodosiou & Evangelia Katsikea & Saeed Samiee & Katerina Makri
| Year of publication: |
2019
|
|---|---|
| Authors: | Theodosiou, Marios ; Katsikea, Evangelia ; Samiee, Saeed ; Makri, Katerina |
| Published in: |
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation. - Thousand Oaks, CA : SAGE Publishing, ISSN 1094-9968, ZDB-ID 1424950-9. - Vol. 47.2019, p. 53-67
|
| Subject: | Electronic service quality | Scale development | Formative vs. reflective specification | Dienstleistungsqualität | Service quality | Messung | Measurement | Electronic Commerce | E-commerce |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.intmar.2019.03.004 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012060915