A mechanism model of the effect of hedonic product consumption on well-being
Jing Yang Zhong; Vincent-Wayne Mitchell
| Year of publication: |
2010
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|---|---|
| Authors: | Zhong, Jing Yang ; Mitchell, Vincent-Wayne |
| Published in: |
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology. - Hoboken, NJ : Wiley, ISSN 1057-7408, ZDB-ID 1109529-5. - Vol. 20.2010, 2, p. 152-162
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| Subject: | Konsumentenverhalten | Consumer behaviour | Zufriedenheit | Satisfaction | Markenimage | Brand image | Großbritannien | United Kingdom | 2000-2006 |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003981568