A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Deepak Verma, Prem Prakash Dewani, Abhishek Behl, Vijay Pereira, Yogesh Dwivedi, Manilo Del Giudice
| Year of publication: |
2023
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|---|---|
| Authors: | Verma, Deepak ; Dewani, Prem Prakash ; Behl, Abhishek ; Pereira, Vijay ; Dwivedi, Yogesh K. ; Del Giudice, Manilo |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 154.2023, p. 1-18
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| Subject: | eWOM credibility | Meta-analysis | Online review | Online review credibility | Online trust | Meta-Analyse | Glaubwürdigkeit | Credibility | Virales Marketing | Viral marketing | Vertrauen | Confidence | Online-Handel | Online retailing | Online-Marketing | Internet marketing | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Digitale Plattform | Digital platform | Bibliometrie | Bibliometrics | Electronic Commerce | E-commerce |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2022.08.056 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013468632