A reconceptualisation of the mobile continuance intention : social drivers' perspective
| Year of publication: |
2023
|
|---|---|
| Authors: | Elwalda, Abdulaziz ; Erkan, Ismail ; Acikgoz, Fulya ; Rahman, Mushfiqur |
| Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-8798, ZDB-ID 2421416-4. - Vol. 17.2023, 2, p. 212-238
|
| Subject: | conceptual paper | consumers' mobile communications | continued usage | mobile social commerce | normative influence | social support | Mobilkommunikation | Mobile communications | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Mobile Business | Mobile business | Innovationsakzeptanz | Innovation adoption |
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