A relational communication strategy for successful collaborative innovation in business-to-business markets
Thomas O'Toole and Mary T. Holden
| Year of publication: |
2013
|
|---|---|
| Authors: | O'Toole, Thomas ; Holden, Mary T. |
| Published in: |
Strategy and communication for innovation. - Heidelberg : Springer, ISBN 3-642-41478-8. - 2013, p. 271-291
|
| Subject: | Innovationsmanagement | Innovation management | Unternehmenskooperation | Inter-firm cooperation | Arbeitsgruppe | Team | Virtuelles Team | Virtual team | Wissenstransfer | Knowledge transfer | Interne Kommunikation | Internal communication |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010246331