A study on driving factors for enhancing financial performance and customer-centricity through digital banking
Puneett Bhatnagr and Anupama Rajesh, Richa Misra
| Year of publication: |
2024
|
|---|---|
| Authors: | Bhatnagr, Puneett ; Rajesh, Anupama ; Misra, Richa |
| Published in: |
International journal of quality and service sciences. - Bingley [u.a.] : Emerald, ISSN 1756-6703, ZDB-ID 2490487-9. - Vol. 16.2024, 2, p. 218-250
|
| Subject: | Digital bank in India | E-loyalty | E-satisfaction | E-trust | Financial performance | Gamification | Net promoter score | Online customer experience | Indien | India | Beziehungsmarketing | Relationship marketing | Electronic Banking | Electronic banking | Digitalisierung | Digitization | Kundenzufriedenheit | Customer satisfaction | Bank | Unternehmenserfolg | Firm performance | Electronic Commerce | E-commerce | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJQSS-09-2023-0141 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015078344