A study on driving factors for enhancing financial performance and customer-centricity through digital banking
Year of publication: |
2024
|
---|---|
Authors: | Bhatnagr, Puneett ; Rajesh, Anupama ; Misra, Richa |
Subject: | Digital bank in India | E-loyalty | E-satisfaction | E-trust | Financial performance | Gamification | Net promoter score | Online customer experience | Indien | India | Beziehungsmarketing | Relationship marketing | Electronic Banking | Electronic banking | Digitalisierung | Digitization | Kundenzufriedenheit | Customer satisfaction | Bank | Unternehmenserfolg | Firm performance | Electronic Commerce | E-commerce | Online-Handel | Online retailing |
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