Aggressive implementation of digitization in the modern business
Nebojša Gijić, Oliver Dimitrijević, Adriana Jović
| Year of publication: |
2014
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|---|---|
| Authors: | Gijić, Nebojša ; Dimitrijević, Oliver ; Jović, Adriana |
| Published in: |
Ekonomika : međunarodni časopis za ekonomsku teoriju i praksu i društvena pitanja. - Niš : [Verlag nicht ermittelbar], ISSN 0350-137X, ZDB-ID 430656-9. - Vol. 60.2014, 4, p. 227-239
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| Subject: | business | digitization | management | marketing | customers | Digitalisierung | Digitization | Electronic Commerce | E-commerce | Beziehungsmarketing | Relationship marketing | Marketingmanagement | Marketing management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Zsfassung in serb. Sprache |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010493144