AI and data analytics for market research and competitive intelligence
Year of publication: |
2024
|
---|---|
Authors: | Vashishth, Tarun Kumar ; Sharma, Vikas ; Sharma, Kewal Krishan ; Kumar, Bhupendra ; Chaudhary, Sachin ; Panwar, Rajneesh |
Published in: |
AI and data analytics applications in organizational management. - Hershey, PA : IGI Global, ISBN 979-8-3693-1058-8. - 2024, p. 155-180
|
Subject: | Data Analytics | Data analytics | Künstliche Intelligenz | Artificial intelligence | Marktforschung | Market research | Wettbewerbsanalyse | Competitive analysis |
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