All of me? : users' preferences for privacy-preserving data markets and the importance of anonymity
Eva-Maria Schomakers, Chantal Lidynia, Martina Ziefle
| Year of publication: |
2020
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|---|---|
| Authors: | Schomakers, Eva-Maria ; Lidynia, Chantal ; Ziefle, Martina Cornelia |
| Published in: |
Electronic markets : EM ; the international journal of electronic commerce and business media. - Berlin : Springer, ISSN 1422-8890, ZDB-ID 2017342-8. - Vol. 30.2020, 3, p. 649-665
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| Subject: | Data markets | Online privacy | Empirical research | User perspective | Conjoint | Datenschutz | Data protection | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | Conjoint-Analyse | Conjoint analysis |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s12525-020-00404-9 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012419585