An assessment of port and shipping line relationships : the value of relationship marketing
Aylin Caliskan and Soner Esmer
| Year of publication: |
2020
|
|---|---|
| Authors: | Caliskan, Aylin ; Esmer, Soner |
| Subject: | Port marketing | relationship marketing | port-customer relationship | Beziehungsmarketing | Relationship marketing | Hafen | Port | Hafenwirtschaft | Port management | Schifffahrt | Shipping | Lieferantenmanagement | Supplier relationship management |
Online Resource
| Extent: | Illustrationen, Diagramme |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/03088839.2019.1690172 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012210383