An assessment of port and shipping line relationships : the value of relationship marketing
Year of publication: |
2020
|
---|---|
Authors: | Caliskan, Aylin ; Esmer, Soner |
Subject: | Port marketing | relationship marketing | port-customer relationship | Beziehungsmarketing | Relationship marketing | Hafen | Port | Hafenwirtschaft | Port management | Schifffahrt | Shipping | Lieferantenmanagement | Supplier relationship management |
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