An integrative perspective of closeness in retailing : from retailers' sense-giving to consumers' sense-making
Year of publication: |
September 2016
|
---|---|
Authors: | Schultz, Maryline ; Chaney, Damien ; Debenedetti, Alain |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 32.2016, p. 218-226
|
Subject: | Closeness | Proximity | Retailing | Sense-giving | Sense-making | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour |
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