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Beyond explicit measures in marketing research : methods, theoretical models, and applications : editorial
Sajad Rezaei, (2021)
Drivers of consumers' panic purchase behaviour in the Covid-19 crisis : validation of an affective and cognitive channel model
Lindenmeier, Jörg, (2021)
How customer experience management reconciles strategy differences between East and West
Bolton, Ruth N., (2021)
Why are satisfied buyers not necessarily loyal?
Pleshko, Larry, (2024)
Macro‐economic risk factors in industrial markets: are e´lite firms less susceptible?
Heiens, Richard A., (2001)