An investigation of Korean consumers service quality perception of imported retail services : implications of consumer ethnocentrism
Eunji Oh, Jiwon Lee, M. Minsuk Shin
| Year of publication: |
2020
|
|---|---|
| Authors: | Oh, Eunji ; Lee, Jiwon ; Shin, M. Minsuk |
| Published in: |
Global business and finance review. - Seoul : People & Global Business Association, ISSN 2384-1648, ZDB-ID 2839730-7. - Vol. 25.2020, 1, p. 33-47
|
| Subject: | Consumer Behavior | Imported Retail Service | Consumer Ethnocentrism (CET) | Service Quality | SERVQUAL | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Einzelhandel | Retail trade | Kundenzufriedenheit | Customer satisfaction | Südkorea | South Korea | Nationalkultur | National culture |
freely available