Analysis on the effect of service quality, customer satisfaction, switching barrier at ski resort for customer retention
Yong Hyun Jung, Hwan Leep Yeo & Pan Soo Kim
| Year of publication: |
March 2009
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|---|---|
| Authors: | Jung, Yong Hyun ; Yeo, Hwan Leep ; Kim, Pan Soo |
| Published in: |
Selected papers January 2009 Business & Economics Society International Conference ; Volume 1. - Worcester, MA, USA : B & ESI, Business & Economics Society International. - 2009, p. 14-25
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| Subject: | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Wintersport | Winter sports | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011928158