Antecedents of consumers' intention to revisit an online group-buying website : a transaction cost perspective
Tong Che; Zeyu Peng; Kai Hin Lim; Zhongsheng Hua
| Year of publication: |
2015
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|---|---|
| Authors: | Che, Tong ; Peng, Zeyu ; Lim, Kai Hin ; Hua, Zhongsheng |
| Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 52.2015, 5, p. 588-598
|
| Subject: | Online group-buying | Revisit intention | Transaction cost | Visiting channel | Website | Transaktionskosten | Transaction costs | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Vertriebsweg | Distribution channel | Electronic Commerce | E-commerce | Kundenzufriedenheit | Customer satisfaction | Online-Marketing | Internet marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011341608