Antecedents of mandatory customer participation in service encounters : an empirical study
Sandy C. Chen; Carola Raab; Sarah Tanford
| Year of publication: |
2015
|
|---|---|
| Authors: | Chen, Sandy C. ; Raab, Carola ; Tanford, Sarah |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 46.2015, p. 65-75
|
| Subject: | Service quality | Customer participation | Role clarity | Self-efficacy | Purchase importance | Loyalty | Dienstleistungsqualität | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Kundenservice | Customer service |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011301996