Assessing the impact of manufacturer power on private label market share in an equilibrium framework
Year of publication: |
2023
|
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Authors: | Pasirayi, Simbarashe ; Richards, Timothy J. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 154.2023, p. 1-11
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Subject: | Bargaining power | Emerging markets | Private label market share | Retail margins | Wholesale margins | Marktanteil | Market share | Einzelhandel | Retail trade | Handelsmarke | Store brand | Schwellenländer | Emerging economies | Marktmacht | Market power | Großhandel | Wholesale trade |
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