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The dynamics of image repair strategy on sport celebrity scandal : how university students' attitudes are shaped according to scandal type, perceived credibility, and sport involvement
Hwang, Geumchan, (2018)
Effect of celebrity endorsement on consumer's perception of corporate image, corporate credibility and corporate loyalty : (case study: Novin Charm Company)
Ghotbivayghan, Bahareh, (2015)
Comparing blogs with print ads for corporate branding : the role of source credibility
Vinuales, Gema, (2020)
Authenticity in organisational context: fragmentation, contradiction and loss of control
Edwards, Lee, (2010)
Questions of self-interest, agency, and the rhetor
Edwards, Lee, (2011)
Diversity in public relations