Beyond the Tweet : using twitter to enhance engagement, learning, and success among first-year students
Bettina West, Hélène Moore, and Ben Barry
| Year of publication: |
2015
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|---|---|
| Authors: | West, Bettina ; Moore, Hélène ; Barry, Ben |
| Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0273-4753, ZDB-ID 1045971-6. - Vol. 37.2015, 3, p. 160-170
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| Subject: | social media | Twitter | student engagement | learning | technology in classroom | Social Web | Social web | Studierende | Students | Lernen | Learning | Lernmethode | Learning method | E-Learning | E-learning | Web 2.0-Technologien | Web 2.0 technologies |