Biclustering : overcoming data dimensionality problems in market segmentation
Year of publication: |
2012
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Authors: | Dolnicar, Sara ; Kaiser, Sebastian ; Lazarevski, Katie ; Leisch, Friedrich |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0047-2875, ZDB-ID 864377-5. - Vol. 51.2012, 1, p. 41-49
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Subject: | Marktsegmentierung | Market segmentation | Urlaubsverhalten | Holiday behaviour | Befragung | Interview |
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