Browse-and-switch : retail-online competition under value uncertainty
Anantaram Balakrishnan; Shankar Sundaresan; Bo Zhang
| Year of publication: |
2014
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|---|---|
| Authors: | Balakrishnan, Anantaram ; Sundaresan, Shankar ; Zhang, Bo |
| Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 23.2014, 7, p. 1129-1145
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| Subject: | showrooming | channel switching | retail pricing | multi-channel competition | Vertriebsweg | Distribution channel | Wettbewerb | Competition | Theorie | Theory | Einzelhandel | Retail trade | Einzelhandelspreis | Retail price | Preiswettbewerb | Price competition | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010400671