Challenges to replication and iteration in field experiments : evidence from two direct mail shots
by Jake Bowers, Nathaniel Higgins, Dean Karlan, Sarah Tulman, and Jonathan Zinman
| Year of publication: |
May 2017
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|---|---|
| Authors: | Bowers, Jake ; Higgins, Nathaniel ; Karlan, Dean ; Tulman, Sarah ; Zinman, Jonathan |
| Published in: |
The American economic review. - Nashville, Tenn. : American Economic Assoc., ISSN 0002-8282, ZDB-ID 203590-X. - Vol. 107.2017, 5, p. 462-465
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| Subject: | Experiment | Feldforschung | Field research | Direktmarketing | Direct marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1257/aer.p20171060 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011785886