Choice based conjoint analysis : models and designs
Damaraju Raghavarao ; James B. Wiley ; Pallavi Chitturi
| Year of publication: |
2011
|
|---|---|
| Authors: | Raghavarao, Damaraju ; Wiley, James B. ; Chitturi, Pallavi |
| Publisher: |
Boca Raton [u.a.] : CRC Press |
| Subject: | Entscheidungsfindung | Conjoint Measurement |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XI, 180 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-4200-9996-6 ; 1-4200-9996-5 |
| Source: |
Persistent link: https://www.econbiz.de/10008637124