Commentary: the role of age in consumer's retrieval and evaluation of consumption experiences
Alternative title: | the role of age in consumer's retrieval and evaluation of consumption experiences |
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Year of publication: |
2022
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Authors: | Davis, Cassandra Denise ; Drolet, Aimee |
Other Persons: | Si, Kao (contributor) ; Dai, Xianchi (contributor) |
Subject: | Aging | Memory search frame | Older consumers | Konsumentenverhalten | Consumer behaviour | Ältere Menschen | Elderly people | Altersgruppe | Age group |
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