Cooperation of small enterprises in a web-based tourism network : case of the Old Mail Road in Finland, Åland and Sweden

Arja Lemmetyinen & Reima Suomi

Year of publication:	2006
Authors:	Lemmetyinen, Arja ; Suomi, Reima
Published in:	Marketing efficiency in tourism : coping with volatile demand. - Berlin : Schmidt, ISBN 3-503-09724-4. - 2006, p. 119-129
Subject:	Tourismuswirtschaft \| Tourism industry \| Unternehmensnetzwerk \| Business network \| Marketingkooperation \| Marketing cooperation \| Mobile Marketing \| Mobile marketing \| KMU \| SME \| Finnland \| Finland \| Schweden \| Sweden \| Online-Marketing \| Internet marketing

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