Coupling artificial intelligence capability and strategic agility for enhanced product and service creativity
Nisreen Ameen, Shlomo Tarba, Jun-Hwa Cheah, Senmao Xia and Gagan Deep Sharma
| Year of publication: |
2024
|
|---|---|
| Authors: | Ameen, Nisreen ; Tarba, Shlomo Yedidia ; Cheah, Jun-Hwa ; Xia, Senmao ; Sharma, Gagan Deep |
| Published in: |
British journal of management. - Oxford : Wiley-Blackwell, ISSN 1467-8551, ZDB-ID 2025938-4. - Vol. 35.2024, 4, p. 1916-1934
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| Subject: | Künstliche Intelligenz | Artificial intelligence | Kreativität | Creativity | Strategisches Management | Strategic management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/1467-8551.12797 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015152695