Crowdsourcing innovation challenges : how participants react when their ideas are rejected
Cyrielle Vellera, Elodie Jouny-Rivier, Aurélie Hemonnet-Goujot
| Year of publication: |
2023
|
|---|---|
| Authors: | Vellera, Cyrielle ; Jouny-Rivier, Elodie ; Hemonnet-Goujot, Aurélie |
| Subject: | brand relationship | crowdsourcing challenges for innovation | crowdsourcing platforms | participants' rejection | Crowdsourcing | Innovationsmanagement | Innovation management | Innovation | Kundenintegration | Customer integration | Markenführung | Brand management |
| Description of contents: | Description [doi.org] |
freely available