Customer satisfaction evaluation : methods for measuring and implementing service quality
Evangelos Grigoroudis; Yannis Siskos
| Year of publication: |
2010
|
|---|---|
| Authors: | Grēgorudēs, Euangelos ; Siskos, Yannis |
| Publisher: |
New York, NY : Springer |
| Subject: | Kundenzufriedenheit | Customer satisfaction | Messung | Measurement | Statistische Methode | Statistical method | Kundenanalyse | Customer analysis | IT-gestütztes Marketing | Computer-assisted marketing | Verbraucherzufriedenheit | Evaluation |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] ; Description [swbplus.bsz-bw.de] ; Description [swbplus.bsz-bw.de] ; Description [swbplus.bsz-bw.de] ; Description [zbmath.org] |
| Extent: | XII, 313 S. zahlr. Ill. und graph. Darst 24 cm |
|---|---|
| Series: | International series in operations research & management science. - Cham, Switzerland : Springer, ISSN 0884-8289, ZDB-ID 1445981-4. - Vol. 139 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Erscheint: 01. Januar 2010 |
| ISBN: | 978-1-4419-1639-6 ; 1-4419-1639-3 ; 978-1-4614-2502-1 ; 978-1-4419-1640-2 |
| Classification: | Theorie der Wirtschaftspolitik, Wohlfahrtstheorie |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003874879