Customer satisfaction measurement simplified : a step-by-step guide for ISO 9001:2000 certification
Year of publication: |
2002
|
---|---|
Authors: | Vavra, Terry Gwyn |
Publisher: |
Milwaukee, Wis. : ASQ Quality Press |
Subject: | Verbraucherzufriedenheit | Kundenforschung | Qualitätsmanagement | ISO 9001: 2000 |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Kundenmonitoring im Produkt- und Servicemanagement
Henrichsmeier, Stefan, (1999)
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The customer is CEO : how to measure what your customers want - and make sure they get it
Massnick, Forler, (1997)
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Compatibility effects in evaluations of customer satisfaction and loyality
Johnson, Michael D., (1998)
- More ...
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The customer delight principle : exceeding customers' expectations for bottom-line success
Keiningham, Timothy L., (2001)
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Aftermarketing : how to keep customers for life through relationship marketing
Vavra, Terry Gwyn, (1992)
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Vavra, Terry Gwyn, (1997)
- More ...