DEPART : decomposing prices using atheoretical regression trees
Huidi Lu, Ralf van der Lans, Kristiaan Helsen, Dinesh K. Gauri
| Year of publication: |
2023
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|---|---|
| Authors: | Lu, Huidi ; Lans, Ralf van der ; Helsen, Kristiaan ; Gauri, Dinesh Kumar |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 40.2023, 4, p. 781-800
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| Subject: | Discount depth | Machine learning | Missing data recovery | Regression trees | Regular price | Regressionsanalyse | Regression analysis | Künstliche Intelligenz | Artificial intelligence | Preismanagement | Pricing strategy | Schätztheorie | Estimation theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijresmar.2023.08.009 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014451280