Destination branding
Year of publication: |
2013
|
---|---|
Authors: | Sharma, Poonam |
Published in: |
International journal of Indian culture and business management. - Genève : Inderscience Enterprises, ISSN 1753-0806, ZDB-ID 2422766-3. - Vol. 6.2013, 1, p. 79-89
|
Subject: | Destinationsmanagement | Destination management | Markenführung | Brand management | Tourismusmarketing | Tourism marketing | Tourismus | Tourism |
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