Determinants of discontinuous intention of attention to mobile instant message services

ChienHsing Wu, Shu-Chen Kao, Hsin-Yi Chiu

Year of publication:	2019
Authors:	Wu, ChienHsing ; Kao, Shu-Chen ; Chiu, Hsin-Yi
Published in:	Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 49.2019, p. 219-230
Subject:	Social media marketing \| LINE-P \| Perceived no-value \| Perceived dissatisfaction \| Online-Marketing \| Internet marketing \| Konsumentenverhalten \| Consumer behaviour \| Beziehungsmarketing \| Relationship marketing \| Wahrnehmung \| Perception \| Social Web \| Social web \| Kundenzufriedenheit \| Customer satisfaction \| Mobilkommunikation \| Mobile communications \| Innovationsakzeptanz \| Innovation adoption

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