Developing a multidimensional scale of customer-oriented deviance (COD)
Year of publication: |
2014
|
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Authors: | Leo, Cheryl ; Russell-Bennett, Rebekah |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 67.2014, 6, p. 1218-1225
|
Subject: | Frontline employees | Over-servicing | Positive deviance | Service encounters | Verkaufspersonal | Salespeople | Arbeitsverhalten | Work behaviour | Kundenzufriedenheit | Customer satisfaction | Verhalten in Organisationen | Organizational behaviour | Dienstleistungsqualität | Service quality | Kundenservice | Customer service |
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