Direct and indirect effects of perceived usefulness of loans on clients' intention to recommend financial service providers
Joseph Mbawuni and Simon Gyasi Nimako
| Year of publication: |
2016
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|---|---|
| Authors: | Mbawuni, Joseph ; Nimako, Simon Gyasi |
| Published in: |
International journal of financial services management : IJFSM. - Olney, Bucks. : Inderscience Enterprises, ISSN 1460-6712, ZDB-ID 2193369-8. - Vol. 8.2015/2016, 4, p. 333-349
|
| Subject: | trust | loan service | perceived usefulness | satisfaction | recommendation | Kundenzufriedenheit | Customer satisfaction | Finanzdienstleistung | Financial services | Vertrauen | Confidence | Personalisierung | Personalization | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011688223