Dynamic capabilities in the realisation of omnichannel retailing
Birgit Andrine Apenes Solem, Jan Ivar Fredriksen and Øystein Sørebø
| Year of publication: |
2023
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|---|---|
| Authors: | Solem, Birgit Andrine Apenes ; Fredriksen, Jan Ivar ; Sørebø, Øystein |
| Published in: |
International journal of retail and distribution management. - Bingley : Emerald, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 51.2023, 1, p. 21-38
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| Subject: | Channel management | Dynamic capabilities | Omnichannel retailing | Retail firm activity | Dynamische Kompetenzen | Einzelhandel | Retail trade | Multikanalvertrieb | Multichannel strategy | Vertriebsweg | Distribution channel | Ressourcenorientierter Ansatz | Resource-based view | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJRDM-12-2021-0599 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013552678