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Exploring the digitalization impact on consumer decision-making in retail banking
Pousttchi, Key, (2018)
What factors drive the adoption of digital banking? : an empirical study from the perspective of Omani retail banking
Ananda, S., (2020)
Shaping the digital transformation of the retail banking industry : empirical evidence from Italy
Filotto, Umberto, (2021)
Why does segmentation matter? : using mixed methodology to identify market segments
Fonseca, Jaime R. S., (2011)
Customer satisfaction study via a latent segment model
Fonseca, Jaime R. S., (2009)