E-business and e-commerce management : strategy, implementation and practice
Dave Chaffey
| Year of publication: |
2011 ; 5. ed.
|
|---|---|
| Authors: | Chaffey, Dave |
| Publisher: |
Harlow [u.a.] : Financial Times Prentice Hall |
| Subject: | Electronic commerce. | Business enterprises--Computer networks. | Electronic Commerce | Management |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXXI, 733 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-273-75201-1 |
| Classification: | Betriebliche Information und Kommunikation |
| Source: |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009173317