Editorial: The multifaceted role of language in international business : unpacking the forms, functions and features of a critical challenge to MNC theory and performance
Mary Yoko Brannen, Rebecca Piekkari and Susanne Tietze
| Alternative title: | The multifaceted role of language in international business : unpacking the forms, functions and features of a critical challenge to MNC theory and performance |
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| Year of publication: |
2014
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| Authors: | Brannen, Mary Yoko ; Piekkari, Rebecca ; Tietze, Susanne |
| Published in: |
Journal of international business studies : JIBS ; an official journal of the Academy of International Business. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 0047-2506, ZDB-ID 410609-X. - Vol. 45.2014, 5, p. 495-507
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| Subject: | language | language design | silent language | translation | global business | lingua franca | language strategy | knowledge transfer | Sprache | Language | Internationale Geschäftsbeziehungen | International business | Mehrsprachigkeit | Multilingualism | Fremdsprache | Foreign language | Linguistik | Linguistics | Multinationales Unternehmen | Transnational corporation | Wissenstransfer | Knowledge transfer | Englisch (Sprache) | English (Language) |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010380432