Effects of online crowds on self-disclosure behaviors in online reviews : a multidimensional examination
Year of publication: |
2022
|
---|---|
Authors: | Choi, HanByeol Stella ; Oh, Wonseok ; Kwak, Chanhee ; Lee, Junyeong ; Lee, Heeseok |
Subject: | fixed-effect two-stage least squares models | Online crowds | online reviews | online self-disclosure | social norms | Regressionsanalyse | Regression analysis | Online-Handel | Online retailing | Online-Marketing | Internet marketing | Social Web | Social web | Virales Marketing | Viral marketing | Internet | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Soziale Norm | Social norm |
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