Effects of personalized versus generic implementation of an intra-organizational online survey on psychological anonymity and response behavior : a field experiment
Year of publication: |
2014
|
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Authors: | Mueller, Karsten ; Straatmann, Tammo ; Hattrup, Kate ; Jochum, Marco |
Published in: |
Journal of business and psychology. - New York, NY : Springer, ISSN 0889-3268, ZDB-ID 227424-3. - Vol. 29.2014, 2, p. 169-181
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Subject: | Anonymity | Field experiment | Nonresponse | Online survey implementation | Response behavior | Survey | Feldforschung | Field research | Experiment | Befragung | Interview | Konsumentenverhalten | Consumer behaviour | Online-Befragung | Web survey | Verhaltensökonomik | Behavioral economics |
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