Examining the global retail apocalypse during the COVID-19 pandemic using strategic omnichannel management : a consumers' data privacy and data security perspective
Sheshadri Chatterjee, Ranjan Chaudhuri and Demetris Vrontis
| Year of publication: |
2021
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|---|---|
| Authors: | Chatterjee, Sheshadri ; Chaudhuri, Ranjan ; Vrontis, Demetris |
| Published in: |
Journal of strategic marketing. - London : Routledge, ISSN 1466-4488, ZDB-ID 2020800-5. - Vol. 29.2021, 7, p. 617-632
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| Subject: | benefits | data privacy | data security | Omnichannel retail | privacy calculus | risk | Datenschutz | Data protection | Datensicherheit | Data security | Coronavirus | Einzelhandel | Retail trade | Multikanalvertrieb | Multichannel strategy | Welt | World | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/0965254X.2021.1936132 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012608883