Exploring the influences of perceived interactivity on consumers' e-shopping effectiveness
Mijung Park; JungKun Park
| Year of publication: |
2009
|
|---|---|
| Authors: | Park, Mijung ; Park, JungKun |
| Published in: |
Journal of customer behaviour. - Helensburgh : Westburn, ISSN 1475-3928, ZDB-ID 2163005-7. - Vol. 8.2009, 4, p. 361-379
|
| Subject: | Online-Handel | Online retailing | Website | Interaktive Medien | Interactive media | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003916601